Welcome to Marketing 101 with Denice Bailey.
dbaileygroup, llc is a full-service marketing and public relations firm offering clients a wide range of solutions to ensure their needs and objectives are met.
Whether your needs are to identify and secure new clients, deepen your current client relationships, or your need to stand-out from your competition, we will listen to you and partner with you to define your needs and objectives, then strive to develop solutions that don’t just reach these goals, but exceed them. Our experience in marketing research, traditional and digital marketing, public relations and graphic design solutions will be the foundation for your success. Because the true measure of our success lies not in the recognition and awards we receive, but in the effectiveness of our solutions for your specific needs and, your continued satisfaction.
“Professionals today need to define their target audience and present an enhanced presence and detailed strategy – and they need it done in a timely, cost-effective way. That’s where I come in. Whether my clients need support for their existing marketing departments or an entirely “off-site” marketing team; I’m here to bring a wide range of resources and years of expertise to the table. Ours is a customized – not an off-the-shelf – marketing strategy that never fails to exceed expectations.”
Denice Bailey, Principal and Senior Account Executive, has over 30 years of extensive marketing and public relations experience. Prior to founding dbaileygroup, she worked as manager/director in marketing for a number of different companies including Zachry Associates, the Abilene Reporter News, The Business Press of Fort Worth, and Morren+Barkin. Her previous client list has included such names as Aviall, Inc., The Associates Financial Services, Fort Worth Symphony, St. Joseph’s Hospital, Abilene Convention and Visitors Bureau and the Physicians Reliance Network. Denice is involved in many civic and community organizations and activities.
Listen to previous The Business of Business Podcasts
Full Transcript Below
Roy (00:02):
Hello again, this is Roy with the business of business podcast. You can find us of course, at thebusinessofbusinesspodcast.com on iTunes, Stitcher, Google play, and Spotify. So today we’re fortunate enough to have, um, a great marketing consultant, Denice Bailey with the D Bailey group. She’s going to be talking to us, kind of taken us back to a marketing one Oh one.
I think the, um, this, this talk will cover a wide range of audience listeners. From those that are just starting out to, uh, those that may, uh, do periodic marketing. But nothing that is consistent to those that may be have, uh, curtailed their marketing efforts due to COVID. And then of course, uh, you know, this is going to work for smaller midsize and large companies, uh, as well as the solo preneurs and either even some not-for-profits. So, um, without further ado, we’ll just, we’ll welcome, Denice, and how’s it going?
Denice (01:13):
Hey Roy, thanks for including me in and asking them. And I’m honored to be joining you this afternoon.
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In Episode 5 Roy Barker talks with Beth Cody about Mastermind Groups.
In episode 4 I talk with Marty Ramseck about using the Predictive Index Assessment to make better hiring decisions and enhance communication among teams.
Leadership development is a crucial factor in employee retention. I was fortunate enough to speak with Jeffrey Davidson with Great Team LTD on the subject.
The Business of Business Podcast Episode 2 features an interview with Heather Deveaux freelance writer discussing content creation. Heather loves helping clients who need specialized content for websites, blogs, or other writing needs. Heather’s unique ability to create content that conveys your message to customers will result in more value, more authority, and more sales.
The Business of Business Podcast Episode 1 is a test to get through iTunes approval process. More episodes to follow soon. You can get more information at